Employee Engagement is to HR what Customer Satisfaction is to Sales and Marketing.
Employee engagement is the emotional commitment employees have toward their company and the goals of the company. When we’re engaged or emotionally committed, it means that we’ll give discretionary effort, thus we go the extra mile.
Engagement drives performance for individuals, teams and organisations. Employee engagement is about drawing true value from truly engaged employees. It is about positive attitudes and behaviours leading to improved business outcomes and essentially increased ROI.